Privacy policy

Last updated: 19 December 2024

Our Commitment to Your Privacy

At Vittra Publishing, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and protect your information when you visit our website or purchase from us.

Business Details:

  • Business Name: Vittra Publishing
  • ABN: 95 935 225 064
  • Email: hello@vittrapublishing.com
  • Address: PO Box 68, Grange QLD 4051, Australia

This Privacy Policy complies with the Australian Privacy Principles under the Privacy Act 1988 (Cth) and other applicable Australian privacy laws.

Please read this Privacy Policy carefully. By using and accessing any of our Services, you agree to the collection, use, and disclosure of your information as described in this Privacy Policy.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last updated" date and take any other steps required by applicable law.

What Personal Information We Collect

The types of personal information we obtain about you depends on how you interact with our Site and use our Services. The following sections describe the categories and specific types of personal information we collect.

Information We Collect Directly from You

When you make a purchase:

  • Full name
  • Email address
  • Phone number
  • Billing and shipping addresses
  • Payment information (handled directly by Shopify Payments - we do not store your payment card details)

When you access your account:

  • Email address for one-time sign-in codes
  • Account preferences and order history

When you contact us:

  • Name and email address
  • Phone number (if provided)
  • Any information you choose to include in your communications with us

When you subscribe to marketing communications:

  • Email address
  • Name (if provided)
  • Communication preferences

When you leave a review:

  • Name
  • Email address
  • Review content and any photos you choose to share
  • Star rating

Information We Collect Automatically

When you visit our Site, we automatically collect certain information about your interaction with the Services ("Usage Data"), including:

  • Device information and browser type
  • IP address and location data
  • Pages visited and time spent on our Site
  • Referring website information
  • Cookies and similar tracking technologies

Information We Obtain from Third Parties

We may obtain information about you from third parties, including our service providers who collect information on our behalf.

How We Use Your Personal Information

We use your personal information for the following purposes:

Providing Products and Services: To process your payments, fulfil your orders, deliver digital products, send order confirmations and shipping notifications, create and manage your account, arrange shipping, and provide customer support.

Marketing and Communications: To send marketing emails, newsletters, and promotional communications (with your consent), and improve our marketing efforts.

Website Analytics and Improvement: To analyse how you use our Site, improve our Services, understand customer preferences, and enhance user experience.

Reviews and Testimonials: To display customer reviews and ratings on our Site and in our marketing materials.

Legal and Security: To detect and prevent fraud, comply with legal obligations, enforce our terms of service, and protect our rights and the rights of our customers.

Third-Party Services We Use

We share your personal information with trusted third-party service providers who help us operate our business:

E-commerce and Payments

  • Shopify (Canada/USA) - Our e-commerce platform that stores customer data and processes orders. Shopify is a Canadian company that stores data in the USA for our region.
  • Shopify Payments and other payment processors (Various locations including USA) - Process payments securely
  • Sky Pilot (USA/Canada) - Digital product delivery for ebooks and digital downloads

Shipping and Fulfilment

  • Australia Post (Australia) - Shipping and delivery services for physical products

Marketing and Analytics

  • Google Analytics (USA) - Website analytics and user behaviour tracking
  • Google Workspace (USA) - Business email and document management
  • Shopify Email (USA) - Email marketing and newsletters
  • Judge.me (USA) - Customer review collection and display
  • Facebook/Meta (USA) - Business pages and advertising. We use Facebook Pixel, a tracking tool that collects information about your browsing activity on our Site (including pages visited and purchases made) to deliver targeted advertising to you on Facebook and Instagram, measure ad performance, and build custom audiences.
  • YouTube/Google (USA) - Video content and potential advertising

International Data Storage

Important Notice: Some of our service providers store and process data outside Australia:

  • Shopify stores data in the USA
  • Google services (Analytics, Workspace, YouTube) store data in the USA
  • Facebook/Instagram stores data in the USA
  • Sky Pilot stores data in the USA and Canada
  • Judge.me stores data in the USA

These service providers have their own privacy policies that govern how they handle your data. We only work with reputable providers who maintain appropriate security measures.

Cookies and Tracking Technologies

We use cookies, pixels, and similar technologies to:

  • Remember your preferences and shopping cart contents
  • Analyse website traffic and user behaviour
  • Provide personalised content
  • Improve our Services

You can control cookies through your browser settings, but some features of our Site may not function properly if you disable cookies.

How We Disclose Personal Information

We may disclose your personal information in the following circumstances:

Service Providers: With vendors who perform services on our behalf (payment processing, shipping, email delivery, analytics, review collection)

Business Partners: With marketing partners for advertising purposes (with appropriate consent)

Legal Requirements: To comply with legal obligations, court orders, or government requests

Business Transfers: In connection with business transactions such as mergers or acquisitions

Protection: To protect our rights, property, or safety, or that of our customers or others

Your Rights Under Australian Privacy Law

Under the Australian Privacy Principles, you have the following rights:

Access: You can request access to the personal information we hold about you.

Correction: You can request that we correct inaccurate or incomplete personal information.

Complaints: You can make a complaint about our handling of your personal information.

Marketing Opt-out: You can unsubscribe from marketing communications at any time using the unsubscribe link in our emails.

Account Management: You can update your account information by contacting us directly.

To exercise these rights, please contact us using the details below. We will respond to your request within a reasonable timeframe as required by law.

Data Security and Retention

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. However, no security measures are perfect, and we cannot guarantee absolute security.

Data Retention

We retain your personal information for as long as necessary to:

  • Fulfil the purposes for which it was collected
  • Comply with legal obligations (including tax and accounting requirements)
  • Resolve disputes and enforce our agreements

Generally, we retain customer information for 7 years after your last interaction with us, unless you request earlier deletion or we are required to retain it longer by law.

Children's Privacy

Our Services are not intended for children under 13 years of age. While our books may be purchased for children, we expect purchases to be made by adults. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.

Third-Party Websites

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party websites you visit.

Complaints and Disputes

If you have a complaint about our handling of your personal information, please contact us first using the details below. We will investigate and respond to your complaint promptly.

If you are not satisfied with our response, you may lodge a complaint with the Office of the Australian Information Commissioner (OAIC):

Office of the Australian Information Commissioner (OAIC)

Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

Email: hello@vittrapublishing.com
Address: Vittra Publishing, PO Box 68, Grange QLD 4051, Australia
ABN: 95 935 225 064

We aim to respond to all enquiries within 3 business days.

Your Privacy Matters: By using our Site and services, you acknowledge that you have read, understood, and agree to the collection, use, and disclosure of your information as described in this Privacy Policy. Nothing in this policy limits or excludes any rights you may have under the Australian Privacy Principles or other applicable privacy laws.